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  • Exam Code: MCE-Con-201-JPN
  • Exam Name: Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版)
  • Last Updated: Aug 11, 2026
  • Q & A: 185 Questions and Answers
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  • Last Updated: Aug 11, 2026
  • Q & A: 185 Questions and Answers
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Salesforce MCE-Con-201日本語 Exam Syllabus Topics:

SectionObjectives
Marketing Cloud Core Concepts- Customer engagement fundamentals
  • 1. Marketing Cloud architecture overview
    • 2. Data model concepts (Contacts, Subscribers, Leads)
      Automation and Journey Orchestration- Automation Studio
      • 1. Automation workflows
        • 2. Data extension automation processes
          - Journey Builder
          • 1. Journey configuration and entry sources
            • 2. Decision splits and engagement steps
              Data Management and Integration- Integration concepts
              • 1. API integrations
                • 2. Salesforce CRM integration
                  - Data Extensions and Contact Builder
                  • 1. Data modeling and relationships
                    • 2. Import and extract activities
                      Tracking, Reporting, and Optimization- Optimization practices
                      • 1. A/B testing concepts
                        • 2. Deliverability best practices
                          - Analytics and reporting
                          • 1. Email tracking metrics
                            • 2. Campaign performance analysis
                              Email Marketing and Content Creation- Personalization and dynamic content
                              • 1. Dynamic content rules
                                • 2. AMPscript basics
                                  - Email Studio capabilities
                                  • 1. Content Builder assets and management
                                    • 2. Email design and content building

                                      Salesforce Certified Marketing Cloud Engagement Consultant (MCE-Con-201日本語版) Sample Questions:

                                      1. 分析チームは、営業チームに最適な次のアクションをタイムリーに提供するために、メールの指標(送信数、開封数、クリック数)に関する最新情報を1時間ごとに取得したいと考えています。チームはどのような方法を使用すべきでしょうか?

                                      A) ログを送信
                                      B) データビュー
                                      C) トラッキング抽出
                                      D) 定期レポート


                                      2. マーケターが、Sunny Sky APIから取得したリアルタイムの天気情報を使ってメールをパーソナライズしたいと考えています。メール内でその応答を解析して表示するには、どのツールを使用すればよいでしょうか?

                                      A) SSJS
                                      B) GTL
                                      C) Node.js
                                      D) Apex


                                      3. Northern Trail Outfitters(NTO)は、顧客の購入データを外部システムに保存しています。NTOはこのデータをファイルドロップによる自動化を通じてMarketing Cloudに取り込みます。この自動化には、ステージングデータ拡張機能を上書きするインポートアクティビティと、このデータを送信可能なデータ拡張機能に取り込むSQLクエリアクティビティが含まれています。
                                      NTOのマーケティングマネージャーは、この自動化システムを通じて1,000件を超えるレコードがインポートされた場合に通知を受け取りたいと考えており、また、その日に送信可能なデータ拡張機能が更新されないようにしたいと考えている。
                                      この状況において、どの解決策が適切でしょうか?

                                      A) データ拡張にレコードが入力されるまで待機する待機アクティビティを実装します。
                                      B) インポートアクティビティと SQL クエリアクティビティの間に検証アクティビティを配置します。
                                      C) ステージングデータ拡張機能の行数を検証し、通知メールを送信するカスタムSSJSスクリプトを作成します。
                                      D) 既存のアクティビティを2つの別々の自動化に分割します。


                                      4. Automation Studio プロセスは、1 時間ごとに顧客取引をインポートします。一時的なネットワーク障害の後、ソースシステムがファイルを再送信するため、時折、重複した取引レコードが発生します。ビジネスでは、重複レコードのない正確な履歴データが必要です。どのソリューションが最も適切でしょうか?

                                      A) インポートのたびに宛先データ拡張子を上書きします。
                                      B) インポート後、重複レコードを手動で削除してください。
                                      C) インポートをフィルタアクティビティに置き換えます。
                                      D) ステージングデータエクステンションにインポートし、SQL を使用して新しいトランザクション ID のみを挿入します。


                                      5. Northern Trail Outfitters は、利用可能なクーポンコードを監視し、利用可能なクーポン数が規定数を下回った場合に、メール担当者に通知を送信して追加のコードをリクエストするように指示したいと考えています。
                                      利用可能なコードは500個あります。自動化で使用されるアクティビティはどれですか?(2つ選択してください)

                                      A) フィルター活性
                                      B) データ抽出アクティビティ
                                      C) 検証活動
                                      D) 輸入活動


                                      Solutions:

                                      Question # 1
                                      Answer: B
                                      Question # 2
                                      Answer: B
                                      Question # 3
                                      Answer: B
                                      Question # 4
                                      Answer: D
                                      Question # 5
                                      Answer: C,D

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