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Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam
Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials 1Z0-477 Exam is related to Oracle Responses Marketing Platform Cloud Service 2017 Certified Implementation Specialist. This exam validates the ability to describe the Responses Data Model, create and manage contact lists supplemental tables and profile extension tables and It also deals with the ability to describe domain branding and domain delegation and gather initial account settings and configure personalization using built-in functions or Responses Personalization Language.
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The Oracle Responsys Marketing Platform Cloud Service 2017 Implementation Essentials Certification includes only one 1Z0-477 exam.
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Oracle 1z0-477日本語 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Topic 1: Integration: Interact Connect | 15% | - Set up Contact Event Data (CED) exports - Configure Connect data import jobs - Data Gateway setup process |
| Topic 2: Responsys Data Model | 20% | - Describe Responsys data model structure - Create and manage contact lists - Build filters, segment groups, and seed groups - Manage supplemental tables and profile extension tables |
| Topic 3: Reporting and Analytics | 5% | - Interpret standard reports and dashboards - Analyze campaign performance metrics |
| Topic 4: Programs | 10% | - Design and build automation programs - Monitor and troubleshoot program flow - Test and publish programs |
| Topic 5: Creating and Managing Content | 15% | - Dynamic content module configuration - HTML editing and responsive design - Personalization using built-in functions - Create and manage documents |
| Topic 6: Campaigns and Forms | 17% | - Manage categories and link tables - Create, test, and manage multi-channel campaigns - Campaign dashboard settings - Design and publish responsive forms |
| Topic 7: Initial Configuration & Deliverability | 18% | - Conversion tracking implementation - Subscription management configuration - Account setup and activation - Domain branding and delegation |
