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Salesforce EEB101 Exam Syllabus Topics:

Salesforce Email Essentials (EEB101) Sample Questions:

1. Which recipient option is available with Simple Send? (Choose 2)

A) Data Extension
B) Audience
C) Group
D) Data Filter
E) List

2. A marketer sent a promotional email to contacts who recently attended a trade show. The data extension used for the send contained 3,100 records. The delivery rate on the send was lower than anticipated. After viewing tracking information, she determined many email addresses were problematic.
Which send tracking metric provides the bounce description "Address is non-existent at the domain?

A) Blocked Bounce
B) Undeliverable
C) Hard Bounce
D) Soft Bounce

3. A marketer at Northern Trail Outfitters wants to add a subscriber to a data extension and follow up with a thank-you email by using Smart Capture. Which action does the marketer need to take in the processing tab when creating the Smart Capture form? (Choose 2)

A) Add a new subscriber to a list
B) Refresh the data filter
C) Send the email via Triggered Send
D) Add to Data Extension

4. How can AMPscript customize email messages?

A) Automate the flow of creating email messages.
B) Provide advanced content personalization
C) Insert responsive content based on the user's viewing device.
D) Automate the template creation process.

5. Northern Trait Outfitters is using a Smart Capture form on a CloudPage to capture contest registrations in a data extension. Corporate has requested a nightly file with all registrants in this data extension be sent daily from Marketing Cloud to an external SFTP.
Which automation configuration should be used to achieve this?

A) Schedule Starting Source > Data Extract Activity > File Transfer Activity
B) File Drop Starting Source > SQL Query Activity > File Transfer Activity
C) Schedule Starting Source > SQL Query Activity > File Transfer Activity
D) File Drop Starting Source > Data Extract Activity > File Transfer Activity

Solutions: