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Facebook 600-101 Exam Syllabus Topics:

Facebook Certified Community Manager Sample Questions:

1. The community manager of a small business group joins a Facebook networking group as a member and leaves responses on multiple posts.
The community manager's comments negatively compare the management styles of both groups, which goes against the rules of the networking group.
The community manager of the networking group wants to reinforce to the whole community that every group has its own rules and culture.
Which two actions should the community manager of the networking group take? (Choose 2)

A) Remove the member from the group
B) Repost a group rule and mute them for seven days
C) Delete the member's comments and mute them for seven days
D) Reply to the member's comment and tag them in the rule post

2. A hair care brand is launching a new product line for men. Its existing Instagram community consists primarily of women. The community manager wants to market to male followers and build an integrated strategy for both men and women.
What should the community manager do to meet this goal?

A) Create targeted posts and ensure the content and tone are inclusive
B) Tag influencers to share the content and campaign hashtag
C) Change content strategy to target male followers during launch
D) Create a social media account for the new product

3. A small, local online community of 5,000 members is launching a major outreach project to double membership by the end of the year. The community is focused on physical activity and doesn't show preference for any age group or gender.
The community is based on Facebook and uses a group as the primary hub where people can connect.
What's the most efficient way for the community manager to expand local reach?

A) Place targeted ads for potential members using fitness and wellness interest targeting
B) Launch a referral program for current members to invite their neighbors to join the community
C) Partner with a national newspaper and publish an article about the community
D) Encourage the moderation team to comment more on the content

4. A community manager needs to develop a leadership team to manage content for a community in which members share private information.
Historically, two visible members led this community, and community members are resistant to a larger leadership team.
The expanded leadership team must lead with a consistent voice and maintain an inclusive environment.
How can the community manager achieve these requirements?

A) Highlight the leadership team with photos, announcements and by tagging them regularly.
B) Create a team page for official communications and encourage the admin team to use their personal profiles.
C) Task specific admin team members to enforce rules, and assign others to maintain an inclusive environment.
D) Create an admin team profile for all team members to use when they make an official team action.

5. A new community manager joins the team of a large online retailer. This person is one of nine community managers who handle support queries. Community managers must remain on brand while maintaining an individual presence in the community.
Which option should each community manager use?

A) A company-branded profile used by all community managers with each reply signed by name
B) The agreed result from a recent poll stating that each community manager will use their initials
C) The approach that the team agreed upon and the company approved
D) The personal profiles of each community manager to make it clear who is replying

Solutions: