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Facebook Certified Community Manager Sample Questions:

1. A well-regarded celebrity community member violates a group rule that does not allow posts that contain political discussion. Post approval is turned on in this group.
This is the first time that this community member has submitted a post and the first time that the community member has violated the guiding principles.
What are two courses of action the community manager can take in this situation to maintain the group's culture? (Choose 2)

A) Approve the post and close commenting to prevent political discussion
B) Adjust the rules to allow political content and generate more group engagement
C) Decline the post with feedback to educate the celebrity on the group policy
D) Approve the post with a warning to the celebrity
E) Treat the celebrity according to the policy of the group

2. An interest-based community with a culturally diverse membership often shares a variety of posts about empowerment. Post approval is not turned on, so conversations are carefully monitored to make sure heated debates and comments do not become personal. A longtime member who has not posted for a year leaves a comment that violates the guidelines for marketing and spam. The comment is removed, and feedback is provided in a private message.
The member is upset and posts again sharing their thoughts on having their comment removed. They challenge the community management team and its approach to the guidelines.
What should the community manager do to handle this conflict?

A) Remove the member from the group and delete all comments and posts from the last 30 days.
B) Share the rules and guidelines as a comment on their post and monitor for future violations.
C) Review the admin activity log to analyze the effectiveness of the admin team in enforcing their guidelines.
D) Use the Branded Content manager to signify which promotional posts have been approved by the admin team.

3. The chancellor of a college wants to start a new alumni-matched funding campaign to raise money for a social sciences building.
However, most alumni lose touch a few years after graduation and don't engage with the alumni community. Before launching a fundraising campaign, the community manager needs to determine exactly when and why alumni engagement drops.
Which two tactics could the community manager take to learn this information? (Choose 2)

A) Interview alumni
B) Analyze drop-off for video content
C) Study engagement trends on the school's Facebook Page
D) Survey community members

4. A well-known women's fashion brand has a significant online presence and a strong customer base in the 50-65 age group. To attract a younger demographic, the company contracts with a famous designer to launch a new line, which launches in one month.
Which two actions should the community manager take to increase brand awareness? (Choose 2)

A) Run targeted ads across all the platforms that the brand uses.
B) Ask community members to create a post and tag several friends.
C) Start new social media accounts to target the new demographic.
D) Invite fashion influencers to promote the new line during a live launch.
E) Comment on competitor posts so that their community learns about the new line.

5. An inclusive football player community wins a civic award, which grants it an income to hire a community manager. Many of the community members are visually impaired.
Which two activities should the newly hired community manager take to engage the community? (Choose 2)

A) Frequently encourage members to describe their best football tricks
B) Create a highly engaging text-based question of the day series
C) Post visuals that are aligned with the corporate identity
D) Share viral videos to spark discussion

Solutions: